Content Delivery Network (CDN) is a global scattered network of web servers that are used to provide faster delivery of content with more effective network utilization. In order to avoid bottlenecks, client is delivered a copy of nearest data as opposed to traditional method of accessing the central server. Various CDN user companies such as media companies, e- commerce etc. pay CDN companies to deliver their content to end users. While, CDN companies have to pay network operator, ISPs etc. for hosting servers in their data center. CDN facilitates improved page load times, increases global availability of content and reduces bandwidth costs. The global content delivery network market is anticipated to grow at the CAGR of 26.68% during the forecast period of 2016-2023. Factors impacting the growth of global content delivery network market include:
- SEO Benefits
- Transition from Capital Expenditure to Operational Expenditure
- Fast browsing rate with less loading time
- Products associated with lowering cost to help desk
Adoption level of content delivery network varies across different industries. Few industries such as media and entertainment have extensively adopted CDN due to the increasing need of fast processing of webpage with large embedded files. The current trend of marketing such as using digital advertising and rising e-commerce revenue etc. is contributing to the growth of global CDN market. Factors enhancing the global CDN market are, investments by major players towards building cost effective solutions, transition from capital expenditure to operational expenditure, increasing browsing speed due to increasing bandwidth and so on. However, factors such as complex structure of CDN system, threat of security breach and loss of control over system are issues that hinder the growth of market.
Source: OBRC Analysis
The global content delivery network market is segmented on the basis of application, industrial sector, services & functionalities. Based on application, the global content delivery network market is sub segmented into:
- Content provider CDN
- External service provider CDN
- Peer based CDN
- Application level CDN
- Original pull CDN
- Partial site content
- Full site content
- DNS based routing CDN
- URL rewriting CDN
Based on industrial sector segment, the global content delivery network market is sub segmented into:
- Advertising CDN market
- Media & entertainment CDN
- Government CDN
- Healthcare and education
Based on service and functionalities segment, the global content delivery network market is sub segmented into:
- Storage and management CDN
- Distribution of content CDN
- Delivery of encoded media CDN
The revenue for the above industrial application and industrial sector segment are specific to the content delivery network market. However, the total revenue of these application in general has been excluded from the scope of the report. Also, the total market revenue has been calculated by summing up service and functionalitiessegment.
Geographically, the global content delivery network market is segmented into:
- North America (U.S. & Canada)
- Asia Pacific (China, India, Japan, RoAPAC)
- Europe (UK, France, Germany, RoE)
- Rest of World
North America dominated the global content delivery network market in 2016 and is expected to retain its positions during the forecast period. The major factors responsible for high market share are high internet penetration, rising cloud consumption and increasing smartphones adoption. In addition, presence of key market players in the region such as Akamai technologies, Limelight Networks, Inc., Level 3 Communications LLC etc. is adding to the market revenues in the region. However, APAC is anticipated to be the fastest growing market, growing at a CAGR of 32.49% In APAC, countries such as Japan, China, India and Korea are creating immense growth opportunities for global content delivery network market. Major factors driving the market in APAC are, increasing internet user base, increasing investments in digital media and video streaming and increasing adoption of smart phones, smart devices etc.
The global content delivery network market is segmented on the basis of application, industrial sector, services & functionalities. The application segment of the global content delivery network market is sub segmented into content provider CDN, external service provider CDN, peer based CDN, application level CDN, original pull CDN, partial site content, full site content DNS based routing CDN URL rewriting CDN. The industrial sector of global content delivery network market is sub segmented into advertising CDN market, media & entertainment CDN, government CDN, healthcare and education. The services & functionalities is sub segmented into storage and management CDN, distribution of content CDN, delivery of encoded media CDN, back up disaster recovery solution CDN market, and monitoring CDN market. In 2016, media and entertainment industry dominated the global CDN market owing to rising video streaming, increasing gaming market etc. However, e- commerce industry is expected to largely adopt content delivery network and is anticipated to grow at the highest CAGR of during the forecast period of 2016-2023.
The major market players of the global content delivery network market are:
- AKAMAI
- CISCO SYSTEMS
- MICROSOFT CORPORATION
- TATA SONS
- ENVIVO
- ERICSSON
- INTERNAP
- INISOFT
- TELESTREAM
- MIRROR IMAGE
- PEERAPP LTD
Detailed analysis of these companies provided in this report comprises of overview, SCOT analysis, product portfolio, strategic initiative and strategic analysis.
These companies use various strategies such as mergers & acquisitions, collaboration, partnership and product launching. Example: In February 2016, Akamai Technologies, Inc. launched Predictive Content Delivery solutions. The new product helped in overcoming the challenges of distribution of HD quality videos to mobile devices over all networks. The predictive content delivery solution was created to support offline viewing on any device over any network, secure content delivery more effectively and on-device caching to enhance video quality.
Why to buy the report:
This report will:
- Provide you the business strategies adopted by market player such as product launch as on February 2016 Akamai Technologies, Inc. launched Predictive Content Delivery solutions.
- Provide in detail the different segments such as application, industrial sector, services & functionalities which affect the global content delivery network market.
- Provide you the patent analysis of global content delivery network market.
- Identify and understand the strengths, opportunities, challenges and threat of the content delivery network market.
- Provide revenues of major players of the market such as Cisco system.
- Provide you the various regulatory policies which affect the global content delivery network market.
How we are different from others:
At Occams we provide an extensive portfolio which is comprehensive market analysis along with the market size, market share, and market segmentations. Our report on global content delivery network market offers the longest chain of market segmentation covering major market segmentation based on application, industrial sector, services and functionalities. The report tracks the major market trends in the global content delivery network market such asdigital advertising and rising e commerce. For each market segments covered in global content delivery network market report, we provide opportunity matrix, and DROC analysis, that enable the clear growth assessment across each market segment. The report discusses competitive landscape of the content delivery network industry, with giving extensive strategy analysis of more than 15 companies. Moreover, the report discusses various models such as 360 degree analysis, See Saw analysis, and Porter five force model and so on. For the high level analysis in the report we provide a comparative analysis of historic and current year data.
Key findings of the global content delivery network market.
- North America held the largest revenue share in 2016.
- Product launch is the key strategy adopted by the various market players of global content delivery network market.
- Media and entertainment sector is the major segment of industry sectors.
